For SaaS founders and B2B teams
Help the right buyers find you. Give them a clear reason to take the next step.
SEO and AI search audits, better pricing pages, and ongoing improvements. Start with a defined project or use our playbooks to do the work yourself.
Why this exists
Search rankings, AI citations, and customer conversions answer different questions. Track each separately, improve the pages buyers rely on, and use evidence to decide what to build next.
Our method connects a baseline, one focused improvement, and an outcome review. Reusable lessons become better tools, teaching material, and product decisions.
Curriculum preview
- Fundamentals — the new search reality4 lessons
- Schema strategy — your citation trust layer3 lessons
Latest articles
Technical SEO case study: discovery files and homepage redirects
A redacted case study by LIPAI WANG: diagnosing and repairing discovery-file responses and a broken homepage redirect.
Service pricing case study: making scope and next steps clear
A redacted implementation case by LIPAI WANG: explicit currency, clear deliverables, payment milestones and an inquiry path.
The RankPropel method: turn search improvements into reusable evidence
A practical cycle for improving SaaS discovery, measuring outcomes, and turning tested lessons into better products.